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9 Types of Email Marketing Campaigns You Should Already Be Using
Are you making the most out of your email marketing strategy? In today’s digital landscape, email marketing remains a powerhouse for reaching and engaging your audience. However, it’s not just about sending out random emails and hoping for the best.
To achieve success, you need a well-rounded approach that includes a variety of email marketing campaigns. In this article, we’ll explore nine types of email marketing campaigns you should already be using to supercharge your email marketing efforts.
1. The Welcome Email Campaign Make a great first impression with welcome emails.
When a new subscriber joins your email list, it’s the perfect opportunity to make a lasting first impression. A well-crafted welcome email campaign can set the tone for your future communications, introduce your brand, and provide valuable information to new subscribers.
2. The Promotional Campaign: Drive sales with promotional campaigns.
Promotional campaigns are your go-to for boosting sales. They can include discount offers, limited-time deals, and exclusive promotions. Make sure to segment your list for better targeting and personalized offers.
3. The Newsletter Campaign: Keep your subscribers informed with newsletters.
Newsletters are a great way to keep your subscribers informed about your industry, products, and company news. They are a perfect channel for sharing valuable content, such as blog posts, infographics, and videos.
4. The Abandoned Cart Campaign : Recover lost sales with abandoned cart campaigns.
Abandoned cart emails are essential for e-commerce businesses. Send reminders to shoppers who have left items in their carts without completing a purchase. A gentle nudge can often lead to a conversion.
5. The Educational Campaign : Build trust with educational campaigns.
Educational campaigns provide value to your subscribers. They can include how-to guides, tutorials, or tips and tricks related to your products or services. By sharing knowledge, you build trust and authority in your industry.
6. The Re-Engagement Campaign : Bring back inactive subscribers with re-engagement campaigns.
Inactive subscribers can drag down your email marketing efforts. Use re-engagement campaigns to reconnect with them. Offer incentives or ask for feedback to reignite their interest.
7. The Event Invitation Campaign : Promote events with invitation campaigns.
Whether it’s a webinar, product launch, or local event, invitation campaigns help promote and drive attendance to your events. Include event details, RSVP options, and clear calls to action.
8. The Upsell and Cross-sell Campaign Increase revenue with upsell and cross-sell campaigns.
Once a customer has made a purchase, take the opportunity to upsell or cross-sell related products or services. Highlight the value these additions bring to their initial purchase.
9. The Post-Purchase Campaign Enhance customer loyalty with post-purchase campaigns.
Your relationship with customers doesn’t end after they make a purchase. Post-purchase campaigns can include order confirmations, shipping updates, and requests for reviews or referrals. A seamless post-purchase experience can lead to repeat business and loyal customers.
FAQs:
Q1. How often should I send email campaigns? A1. The frequency of your email campaigns should align with your goals and your audience’s preferences. Some businesses send weekly newsletters, while others opt for a more sporadic schedule. It’s essential to find the right balance that keeps your audience engaged without overwhelming them.
Q2. What should I include in a welcome email campaign? A2. A welcome email should introduce your brand, express gratitude for subscribing, and set expectations for future communications. You can also include a call to action, such as encouraging subscribers to explore your website or make their first purchase.
Q3. How can I measure the success of my email campaigns? A3. Key metrics to track include open rates, click-through rates, conversion rates, and the overall return on investment (ROI). These metrics help you assess the effectiveness of your campaigns and make data-driven improvements.
Closing Segment:
CHECK MY CHEATSHEET TO HIGH CONVERSION EMAIL
Email marketing is a dynamic and effective tool in your digital marketing arsenal. To get the most out of it, it’s crucial to use a variety of email marketing campaigns tailored to different stages of the customer journey. Whether you’re looking to convert leads, engage your current customers, or win back inactive subscribers, these nine types of email marketing campaigns provide the versatility and power you need to succeed. Start implementing them today, and watch your email marketing efforts soar to new heights. If you have any questions or need assistance with your email marketing strategy, don’t hesitate to reach out to us. Your success is our priority.
Nigeria Learning Management System Secondary school (Studylab360 provides over 10k learning materials)
eLearning is fast gaining momentum in Nigeria as various educational institutes, small businesses are adopting learning management systems to transform their learning and training.
ultimately The eLearning market in Nigeria is estimated to reach $4.71 at a CAGR of 11.2%.
The African education system is underfunded, with education institutes located in remote areas lacking many teaching staff. Therefore, learners from different locations are encouraged to adopt eLearning methods.
But the question is:
Which is the best Learning management solution in Nigeria?
When it comes to the learning management systems in Nigeria, look no further StudyLab360 is all you need.
this solution is an all-encompassing Learning Management System that is simple and has constantly updated, streamlined, and vetted video, question banks, study notes, and various materials that can be accessed both online and offline.
These features are essential for meeting the need of secondary school students, especially regarding internal, external, and foreign examinations. It also provides an avenue for teachers to teach their students from anywhere no matter the distance between them.
The Uugueness of Studylab360 Learning Management Systems
This Unique Learning Management System identifies a student’s specific weak area, enabling their teachers to suggest and provide specific learning materials that suit the needs of that student.
that’s not all it helps you track your student’s academic performance in real-time.
More Benefits of Studylab360 Learning Management System
The 21st Century Learning Management System is interactive, simple, friendly, fun, and impactful that’s not all, the materials available on StudyLab360 can be used by teachers to guide students through their studies with ease and for swift positive results.
Ultimately, the aim is to improve the overall student outcome.
To learn more about this solution, kindly send us an email at studylab360@techvibesltd.com to schedule a demo. or send a mail to paul@pajonworld.com
thank please share with friends
How to get Free Canva pro account life-time
canva is a very powerful tool you can use for all your creatives
Click the link below to access your canva pro account for free hurry while the slot last!
Click the link above and wait for the time to access your unique canva pro link
cheers!
Heads up! do you desire a Natural voice tool that converts your text into a human natural voice?
take 1 minute to listen to how it sound
try it now by clicking the link below
How to Install WordPress on local host using xammp
installing WordPress on local give you the leverage to learn full WordPress designs without paying for hosting and a domain name.
So, if you want to learn how to install WordPress on your local computer using xampp, this is the content you should be reading.
to install a wordpress on localhost, you need to download xampp and wordpress file.
watch the detail video guide below on how to install wordpress on localhost
click here to download xampp, and here to download wordpress
Top 10 Cinematic Photoshop Action Free Download
Photoshop is making graphic design a whole lot easier for people around the world with Photoshop Action you can perform a task with less than half of the time you are supposed to use it.
in this post, I provide you with
Top 10 Photoshop Actions you can use for all your cinematic work
Watch and download the file below and please do not forget to subscribe to our channeL
How to Convert Word Document to PDF
Now you can convert word documents to PDF without a hassle
How to Convert Word to PDF
PDF is one of the most popular file formats, from government circulars to ebooks. We’ve already shown you how to convert PDF to Word, and now we’re going to show you how to convert Word to PDF. Word to PDF is a relatively easy conversion because there is really simple Word to PDF converters available. You can convert Word to PDF for free without installing any apps too. Follow this guide to see how to convert Word to PDF.
How to convert Word to PDF
The first method we are going to show doesn’t require you to install any app on your device. It works across all devices, be it smartphones, tablets or computers. With that said, follow these steps.
- Visit the website, www.hipdf.com.
- Once the website is loaded, click on the third option from the top that says, Word to PDF.
- After that, click Choose File > select the Word document from your phone’s or computer’s local storage and open it.
- Once the document is finished uploading, hit Convert > wait for the file to finish the conversion > click on Download.
That’s it. Your Word document will now be converted into a PDF file.
If you want to convert Word to PDF offline, you can do so via Apple’s Pages app, which is a Word alternative for iOS and macOS. Here’s how to convert Word to PDF via Pages.
- Locate the Word document and open it in Pages.
- Once the document is loaded, on Pages for Mac, click on File > Export To > PDF.
- On Pages for Mac, a menu will pop-up, set the quality to Best and click on Next.
- You’ll now be asked to enter the file name and edit the save location.
- Once done, hit Export. With this done, you have just now successfully converted a Word doc into a PDF file on a Mac.
On Pages for iOS, open the document, tap the three-dots icon on the top right > Export > PDF. The share sheet will open now and you can save it via the Files app, copy it to other apps, or share it with others.
That brings us to the last method that we’ll be suggesting to convert Word to PDF. This method is for the ones who have a Windows 10 machine and want to convert Word documents into PDFs. Simply, follow these steps.
- Locate the Word document on your Windows 10 computer and open it in Microsoft Word.
- Once the document is loaded, click on File > Save As > edit the file name. Below that when you click, you’ll see a drop-down menu > select PDF.
- Once done, hit Save and your Word file will now be downloaded as a PDF on your computer.
By following these simple methods, you can now easily convert Word documents into PDF files. Just in case you’re on the other side of the fence and want to know how to convert PDF files into Word documents.
Starboy Terri Desperately Needs Help! Here is Why
Nigerian Singer sign to star boy music desperately needs help!
Terri got sign to star boy record in 2018 two weeks after Wiskid Drop the song SOCO
Wizkid released a song called soco in 2018 which featured young artists here in Nigeria, the song quickly became one of the most played songs in Nigeria, many Nigerians were super happy to see that wizkid is finally pushing young talents.
According to a report Two weeks after the Soco song dropped, Wizkid officially signed Terri to Starboy Records. Terri was one of the most praised young and new artists on that song, SOCO.
Whats whats going on whith Terri Star boy?
Why Terri needs to leave Wizkid starboy record label
Terri needs to leave the Wizkid starboy record label as soon as possible if things don’t change. Recall those that came in contact with start boy before Terri non has really gotten the desired push you know..
Artists like Efya, LAX, Mr. Easy, and Ghanian music duo R2bees… even though these were very known names in the music space, aside from Mr eazi who later stood his ground and started Empower Africa to promote himself and other young independent artists..nothing has been heard from the rest until Terri came on board…now we are seeing same old story it clear that star does not have a room for any other artist aside bigwiz.. So why waste time in start boy records for nothing, I believe that Terri can survive without starboy records have any of you listened to Ojoro? That song didn’t really get the push it deserved from starboy but managed to top the charts in Nigeria Amean I kept that song on replay the whole day when I first heard it.
Finally, Terri dropped his debut Ep “Afroseries” the same day with Drake
Every label, especially a top one such as StarBoy Entertainment is supposed to be a sort of safe-Haven for Young Artistes who are seeking for a musical breakthrough because of the acceptability of the Owner (Wizkid) but we can’t say the same for this label.
So many young artists have been signed up to the Label and haven’t exactly gotten any sort of breakthrough and It’s quite obvious that something is wrong
How to Enable Drag and Drop on Windows 11
In this article, I will be showing you how to enable drag and drop in windows 11
window 11 is out and it’s such a great window experience to use but there is a setback…
… it lacks the drag and drops features..
Microsoft has said they will bring back these features in a later update but for now Lemme Show you how to enable this feature with a simple script created by a guy at Github
How…
Here is How to enable drag and drop in windows 11
Click HERE to download the script, do not worry it’s just a simple script that has no effects on your registry so, it’s completely safe
If you download it simple run it and you will be good, and can also disable it with the simple command below
How to disable the script, you can easily disable the script by going into the command prompt and typing in the simple command below just copy and paste
taskkill /f /im Windows11DragAndDropToTaskbarFix.exe
just copy and paste it in you commandHere is how to open and CMD
Click on Setting, then type CMD and hit enter right-clicked and open as admin you can watch the video tutorial below.
5 Reasons Every Small Business Need FlutterWave Mobile POS
with the announcement of Flutterwave mobile App which can also serves as a POS we can gladly and confidently say with flutterwave mobile POS you Take your business with you, anywhere, anytime on your Flutterwave Mobile
Before we started to contemplate if we need the amazing innovations from flutterwave or not let get to understand;
The Benefits of using Flutterwave Mobile APP
With Flutterwave mobile App we can conveniently receive payment VIA paypal, that’s not all
we can also send receipt to the buyer who make purchase from our store whyle stay organized.
we can receive paga funds, Bartter Debit and credit card payment all these amazing transaction happening right inside flutterwave mobile app.
There’s no doubt now that Flutterwave Mobile is indeed needed to grow your business. So, how do you get it right away you might ask.
How to get Flutterwave Mobile
- You can download it on the Google Playstore and App Store, right now.
- Sign in with your Flutterwave account as you would on the web.
- Swipe right to see the menu options.
How to use Flutterwave Mobile
When you log into the app, swipe right and it’d reveal the menu options.
- All your sub accounts are displayed on the extreme left of this screen and you can switch between them by tapping them.
- On the menu screen, “Home” keeps you on the overview of your Flutterwave account where you can see a simple overview of your transactions and business as a whole.
- “Transactions” allows you see all your transactions in more detail.
- “Customers,” displays a list of your customers and you can blacklist any of them or just view their details. Tap the customer’s name to see more.
- “Balances” displays your account balances. You can view balances on the different currency wallets on your account.
- Payments displays payment links. You can create and manage your payment links here. Create one-off payment links or recurring payment links. Your mobile POS is always available to help you accept payments.
- Store allows you create a new Flutterwave Store if you don’t have one or manage an existing one. You can add new products, view new orders, fulfilled orders, mark orders as fulfilled after you fulfil them. you can also change your Store name as well as URL here.
- Your Flutterwave account settings can be edited from “Settings.”
Whether you want to connect your offline business to your online business or you want to go everywhere with your online business, Flutterwave Mobile is the mobile POS solution that you need to grow your business. Download the app, and start growing your business right away.
NEW CAC CRP Portal Tutorial: Get Started With Company and Business Registration in less than 48Hrs
with the new introduction of CAC CRP portal company registration in Nigeria had gotten easier and better.
but, not without a catch,
Here is the catch:
Company registration process has been completely revamp there can be a little confusing if you are used to the previous registration portal.
in this article i will be breaking down 5 Changes to CAC registration process 2021.
Changes to CAC registration process:
- Everything about the registration is now completely online
- One person can now be a director of s small limited liability company
- There is a new addition called “The Person with Significant Control” where any of the directors can take the position.
- No more payment for certified true copies of Certificate and Memart as you can now download everything online.
- You no longer need rotary /commissional for oat to be able to complete your registration with CAC.
Other things to note about the New CRP CAC portal?
you will be required to updated all signature contrary to the usual downloading of files and sign, scan and reupload.
You can now Do a complete Company registration in 24hrs from name search to Post incorporation.
Now You should be aware of the new changes before going ahead to start registering your own company.
Take a time our to do a proper research so you don’t get queried in the process.
If you require to Register a Company or a name name with CAC you can Contact us and we have it done for you.
Pajonworld is dedicated to providing valuable information since always, Why not share this article with your friends using the button right below this text.
How to design rollup banner in Corel draw 2020 with template download
if you seek a rollup banner for your business then this article is right for you.
you do not need to have any good corel draw knowledge, this template is a completely editable file when you can replace your images and text.
Click the >>HERE<< to download the file
watch the video for Password
5 Things You Need to Know About CAC Public Search
Do not be too excited, event thought CAC public search portal is a dedicated portal to verify is a business is register or not.
Most people get to be carried when they see that they punch in a certain name and the search cam back with no “no data found”.
Most People at this point usually start making use of their intended name realizing they can’t find it on the portal mean is available for them o register…Nope, this is so untrue.
I see alot of people making this mistake the reason I’m putting out this article.
Now…
Here are things you need to know About CAC Public Search.
It is a dedicated platform to verify registration status.
1). Publicsearch.cac.gov.ng will not know if your intended name is available for registration.
This will only show if the intended name is registered by someone else. think about this for a minute CAC charges N500 Naira for a name search why on earth will they allow such service for free on a public search portal? if in any case such services is allowed on a public search for free it’s a bad business for the name search services which generates them N500 per search.
2). Do not base your business name availability base on in the information you gathered from CAC public Search portal
3). Public Search portal can track the progress of your company/business registration from pre-incorporation to finally incorporation stage but will not show you when the certificate is ready for pickup
4). CAC public search will help you retrieve your business and company registration number if for any reason you need your use your company RC number ON-The-GO.
5). the only true judgement on business name availability is by doing a name search on CAC Portal make a payment of N500 and wait for say 4- 24hrs for approval note from any of the officers are CAC office.
Now:
How to Use the CAC public Search Portal
To use the CAC public search service, kindly type ” CAC public Search” or Click HERE
From the image above put in your intended name and click I’m not a robot
Hope this helps?
Kindly Share for other to know
CAC Business Name Registration The Complete Guide (NO lawyer Required)
Business registration services is one of the most lucrative business in Nigeria right now, especially now that people are become more aware of the importance of having a business registered in Nigeria.
Nearly 89% of the populace believes you’re a serious minded person and will take your business serious if it’s a registered business, especially when seeking cooperate or government contracts, in most cases you will be required to submit a copy of your CAC registration certificate.
Why you need to register a business in Nigeria?
- You get issued a certificate of incorporation, meaning you have a unique identity. This protects your products and services by giving them a brand name. This also helps to build your brand and give you a positive reputation.
- It gives you credibility in the sight of your customers as well as other business associates. It shows signs of responsibility and trustworthiness as your prospective clients know that they are dealing with a trustworthy organization.
- Access to bank loans and services. For the business to have and run a business account with a bank, the bank will require the certificate of incorporation as well as the business name and registration number. It will also enable the business to enjoy loan facilities from banks should the need arise.
- The registration of your business gives the opportunity to attract investors. Nobody wants to invest in a venture that lacks reputation and continuity, registration gives you this leverage.
- It protects the business owner from personal and legal liability, especially if the business is registered as a limited liability company.
- It allows for continuity of the company.
- Registration affords the business the ability to legally employ staff. You can even request for NYSC members to works at your company when registered.
- It gives the business owner the opportunity to travel easily to other countries for business transactions as business visas can become easily accessible.
Now how much can you make from offering a registering a business services in Nigeria?
while there is no exact amount of money you can make offering business Service in Nigeria you can make a huge fortune running into hundreds of thousand in a month.
the Best part:
You do not need a lawyer to register a business in Nigeria (it means you can handle all from the comfort of your home or office). with less than N15,000
let’s you charge N20,000 per business register you could be making a minimum of N5000 on what will take less than 1hrs (combine time to register) to achieve. I.E with 20 client a month you Make Average of 5000×20=N100,000
I will will uncover in this course how you can be getting steady client for registration ( the strategy I used to grab almost 100 People willing to register within a month)
YOU can watch the FREE video Here
If you want to getting Premium Free Information Please click Here
6 Powerful Tips To Creating Testimonials That Sell Your Products Fast
There are many ways to market a product or a service and providing the potential clients and customers with testimonials is one of the best ways to market.
The power of testimonials can never be underestimated. People, especially nowadays, will only purchase products or avail services which have been referred to them by people whom they know. But most of the times, this is not an option that is in the hands of the business owner, he has to do the next best thing, which is to get testimonials from his past clients.
How testimonial can help grow your business:
Testimonials are living statements from past customers or clients which states that they were satisfied by the product/ service. Every business must have testimonials to be able to stand out in the ever-crowded markets.
There are many benefits of having testimonials.
Here are some Benefit of Testimonial
Testimonials appease the target market
Testimonials usually lessen the doubts of the target market. There are a lot of scammers and con artists nowadays, and this has turned the market into a fearsome one. Credible testimonials provide security to the people who are eyeing at a certain product or service. The provision of testimonials gives people a much more relaxed attitude towards a product or service.
Testimonials assure quality
Aside from confirming the existence of a business and lessening doubts, testimonials provide assurance to potential customers and clients of the quality of the product or service. The fact that they took time out to be able to write testimonials about the product reflect their levels of satisfaction towards the product/service.
Testimonials give advantage
Credible testimonials provide a competitive advantage for the product/service. There are many products and services out there and one of the ways to stand out from the rest is the use of credible testimonials.
There are many types of testimonials. Testimonials are usually categorized according to the source. Here are a few examples:
- a) Testimonials from satisfied customers
- This is probably the most effective type of testimonial. Nothing beats a testimonial from a satisfied customer because it is a picture of what the product/service is all about.
- b) Testimonials from experts
- Experts can be credible sources of testimonials. If a renowned dermatologist writes a testimonial for a beauty soap, it will surely help in boosting its sales, wouldn’t it?
- c) Testimonials from celebrities
- In a world that is run by mass media, celebrities have become powerful sources of testimonials. Today, even infomercials are infested by testimonials from celebrities.
People may think that getting testimonials from celebrities will cost a lot, but if it’s a real testimonial, celebrities may even waive their talent fees.
There is much more to making a testimonial an effective tool for marketing than gathering them. Good testimonials are the ones which can be compressed into a few catchy words. “I lost 20 pounds in two weeks time!” is an example of an eye-catching testimonial. However, one must never rephrase or edit what the client had said. How to get the right kinds of testimonials will be discussed later.
Credible testimonials should also contain the complete attributes of the people who gave them. Their titles, location and age should be included whenever possible.
Visual appeal will also be a great help in using testimonials. If the clients are willing, one must insist in taking photographs or videos for their testimonials.
So how does a business owner get started with the whole testimonial thing?
Here are some steps on how to archive testimonials.
1. Before anything else, only products/ services with outstanding quality deserve testimonials, so one must make sure that his product/service possesses exceptional quality.
2. Ask the help of your customers. One must be able to communicate to his customers his need of getting their testimonials. If they are really satisfied with the product/service, they would be more than willing to participate.
3. Interview your customers. Ask them about what they like about your product/service, why they chose your product and other questions like these.
4. Ask them if they are willing to make a written testimonial. You can offer to make the testimonial yourself based on their responses during the interview but the testimonial is still up for their approval. You might want to make the wordings catchy and let them approve the testimonials.
5. Ask them if you could record the testimonial using a tape recorder or video cam. A video testimonial is better, but of course, many people are camera-shy and this can be a limited option for most.
6. Choose the best testimonials. Use the best ones so as to maximize the benefits that your product can get from the testimonials.
Testimonials are very powerful and this is the reason why every business should have them. They provide assurance and security and reflect the real essence of a product or a service.
How to Reprint or recover Lost Remita Receipt
Have you ever have a cause to represent a receipt of a payment made using remita and you just can find your way around it?.
Don’t worry I have been there and that is why I’m making this article today to show you;
- How to reprint a a Remita Receipt even if yo don’t have access to the payment even anymore
- 2. even if you lost the password to remita account.
Please Note: Before you will be able to retrieve your payment receipt you need to remember the exact amount you pay using remita and also the have a functional email where the receipt will be sent to.
Now
How to reprint Remita Receipt:
How to retrieve your payment receipt/invoice
- Go to www.remita.net.
- Click on the icon labelled ‘Resend Receipt or Invoice‘
- Type in the Remita Retrieval Reference (RRR)
- Click Submit.
- The receipt or invoice will be forwarded to the registered email address.
From the Page above hit the tab that says Resent receipt/invoice.
any page will open as show below and put in your RRR and select the email you will love the receipt to be sent to.
That’s all you have successfully reprinted your Remita payment receipt it’s that simple.
kindly share this post so other know
Nigeria Youth Investment Fund Website: how to apply for NYIF
The Nigeria Youth Investment Fund website is now open for registration to eligible and enterprising Nigerian youth to apply for the loan.
The Nigerian Youth Investment Fund (NYIF) was set up as an initiative of the Federal Ministry of Youth and Sports Development (FMYSD) and funded by the Central Bank of Nigeria (CBN) to invest in youth ideas to build sustainable businesses that can activate enterprise and increase job opportunities in Nigeria. The fund is dedicated to investing in the innovative ideas, skills & talents of Nigerian youths aimed at turning them into entrepreneurs, wealth creators and employers of labour, contributing to national development.
A minimum of N25 billion each year in the next 3 years, totaling N75Billion will be required to ring fence the N-YIF. For the remaining part of 2020 an initial sum of N12.5 billion will be needed to kick start the N-YIF. It is expected that successive governments will keep the Fund, akin to a Youth Bank, alive.
The Nigerian Youth Investment Fund (N-YIF) is a ringfenced Fund that will strictly cater to the investment needs of persons between the ages of 18 and 35 years old. It is a restricted Fund that can only be used for the set purpose of Youth Investment.
What Percentage interest NYIF charges per annum??
With 5% interest rate per annum, the NYIF is dedicated to investing in the innovative ideas, skills, talents and enterprise of the Nigerian youth with the aim of turning them into entrepreneurs.
How much can I Apply for in NYIF?
Individual or non-registered businesses are able to draw up to two hundred and fifty thousand naira (₦250,000.00), while youth owned registered businesses can apply for up to three million naira (₦3,000,000.00). Loans are with a tenor of five years and moratorium of up to 12 months.
Disbursement of the Nigeria Youth Investment loan will be through various channels, which will include Micro Credit Organizations across the country under the Central Bank of Nigeria supported by BOI, Fintech Organizations and Venture Capital Organizations, registered with the CBN.
Youth seeking to benefit from the fund must be a Nigerian within that bracket with a bankable business plan. Investment will be supported on the strength of the business case and will follow a scoring template and a transparent evaluation process driven largely by technology.
How to Apply for NYIF?:
You can fill the Nigeria Youth Investment Fund application form online now at https://nyif.nmfb.com.ng
6 Steps I use to Start a Tailoring Business In Nigeria With No Capital
Hello Pajoners in this article today I want to share with you how I was able to start a fashion house without a startup capital.
You all agree how lucrative Fashion designs and tailoring business has become in recent time.
Most average age in Nigeria wants to have his or her own fashion line, but the big questions is how many people have the start up capital to set up a fashion and tailoring shop.
if You are one or the type that loves fashion/tailoring business with the right capital to scale it, then you have a Good news Today!
As I will be showing you exactly how I start my Fashion/Tailoring Business Without a Capital.
Let’s Dive Right In
How I Start s Tailoring Business in 6 Steps
Before Starting a tailoring the business I had no Money but my biggest commodity then was the Passion I have for the business.
Me thinking of where to start..
and this goes like this!
1). Identify your target Audience
I started by identifying the type of people I will be selling the products to, it wasn’t very had for me because I was working in a company with little above 70 staff.
I quickly study how they dress and where I can improve in their dressing culture.
When I was done with this, Move to the next step I will talking about (just keep reading).
2). Scout For a Good Tailor in Your City
I went to study few tailors around including the one that handling my sowing at that time, at the of the day I made a note of few tailor i like their finishing.
Few days later I approach them to to stride a strategic partnership deal, most of them like the idea because I made a good offer (moreover some are good by lack marketing skills) which is very common with tailors.
3). Product Know is very vital in Tailoring Business
Ultimate Guide to Fashion Designs and Tailoring Secrets
In every business product knowledge is key, because that is the foundation to which you make your sales, imagine going to market a product you know nothing about. chances are you can’t answer any of the product related question correctly and you will end up loosing the customer.
So I went to the market to make my research, at the of this task I was able know the difference in clothing materials and their prices.
Before we move to the next step lemme give you a little back story, I was already a head of marketing the company I was Working at that time, so marketing the tailoring product is as easy-flight for me, I know how to run online adverts.
4). I started aggressive marketing
image credit”pixelbay I made a collections of good sample of made cloth and started advertising them aggressively, at one point a lot of people assume i have a tailoring shop of my own (God know I didn’t say that but most of them assumed) so flow with it, I took me sometime to perfect measurements so I literally get the customer and call one the tailors to come take measure or I go and bring a tailor to measure.
5). I Practiced How to Properly Take Measurement
After sometime I could handle that myself.
Learn to measure the right way
Alot more relieved, I don’t have to worry about how to measure people anymore, two months later someone gave me a job to handle all his wedding clothing.
The most exciting part then was I got to make cloths for foreigners that will be coming for the wedding, Sharply I came up with my brand name and got my Business card made. I deliver like 10 pair of Native Wears at the rate of 15,000 Naira Each, and made a cumulative profit of 50,000 After buying the materials and paying the tailors.
I was a happy man that week, beofore I knew what was happening alot of calls keep coming in calls like
I heard you made this wedding cloth
Can you handle my wedding clothing someone refer you.(hah why I took all and made more)
To save you the long story, in less than one year I was able to save 1,200,000
6). Start Tailoring Business
At this time I already have the customers so starting my own business now, I definitely know I was going to be successful.
I paid for a shop, bought machines and engage tailors to work for me, while i handle the marketing.
Final word:
The solution to wherever you want to achieve lie withing , the only limiting factor we have is our mind as long as you have the right mindset with good energy to match nothing stops you from achieving your goals.
Lastly the key to succeed in any business is marketing,and when your product is in demand profit is not far behind, learn to market the right way by taking any of our marketing courses click here to view all courses
5 Simple Steps to Start a Successful Fashion Designing/Tailoring Business In Nigeria
Fashion industry is growing at an unprecedented rate the consciousness of wearing our home made wears is hotter than ever, it will be a smart move to learn how to start your fashion business the right way.
Hello Pajoners in this article today I will be sharing with your exactly how to start a successful fashion designing Business in Nigeria.
The Best part:
Image by Pixel bay You are learning form an experience fashion entrepreneur, so be rest assured you getting the right info in this article.
lets dive right in
Going into tailoring business would not be a bad idea for a start. Come to think of it, many people sew clothes, wear clothes of different design, quality and grade so…
How Do You Start a Tailoring Business in Nigeria the Right Way?
1). Preparatory Stage
In this preparatory stage is where you you mind made up about going into the business, it’s like the foundation of a house, because it will be one of the major determinant factors to succeeding in tailoring business.
Go through the following checklist:
- Do i Have the Right skill to start right now?
- Do I have the right administrative skills to sustain the business?
- What will be my USP?
- What marketing strategy should I go with?
By the time you done and comfortable with the above checklist you move to the next stage
2). Acquire Resources needed:
from the first you finalized skill to go into the fashion business, here is another important factors in starting a tailoring business
Resources; you need a a reasonable amount to start a tailoring business
Do you need raw materials? YES you do.
You need fabric for a start, needles, threads and various other things, you could get before hitting the road.
3). Get the Right Equipment
before starting a tailoring business in Nigeria, regardless of financial constraint in most cases, there are basic equipment and asset you can’t do without such as as follows;
- Sewing Machine
- Embroidery Machine (not mandatory but necessary )
- Working Table
- Chairs/Tables
- Over lock machines
- Weaving machines
- Thread and needles in bulk
With this few things, you could be able to hit the road and move to the next step in starting your tailoring business in Nigeria.
4). Location for your Tailoring Business
Contrary to what you see online about how important is location to this business I certainly no agree with it.
Good location is very good but not as important as the next step we will be looking at, regardless of your location if you put out good services and the right finishing people will come rushing. I think your quality of job delivery should come first then location becomes as added advantage.
You might be located in from the alaba market in lagos but if your products are wacky, poorly tailored no one will stop by.
take for example how many of you reading this article knows where Shirt Freak is located?
Negligible number but their work and clean finishing with the right marketing strategy speaks louder than their location today
But not withstanding you need a comfortable location for you business
Marketing and Services:
One thing people complain about tailors in Nigeria is their inability to deliver on time; if you are not ready to keep to time of the customer then you will lose a lot of work and customers.
That is why customers do ask when you think you can finish. You have to give a reasonable date and time so they will not see you as lazy. That is why you have to put in a lot of effort to deliver on time.
And also be creative in your work, people do no longer ask for the normal designs, they do prefer something new, something different from others, so your creativity will help you go a long way in winning customers.
The best way of marketing your business or work is by advertising. Sampling your work to people just outside your office/workspace and also build yourself as a brand, a fashion designer and not just a roadside tailor.
FIVE TYPES OF BUSINESSES MAKING MONEY RIGHT NOW
With so many business ideas in 2020, it can be hard to figure out which are worth pursuing. While jumping on a new trend can sometimes be risky – it can also be highly rewarding. You may notice that the ideas on this list have been growing in popularity recently. Others have been popular for a long time making them more competitive but less risky.
In this post, we outline the best small scale business ideas in Nigeria. Some of them can be started with very little capital. It covers ideas that can help you make money online and offline.
FIVE TYPES OF BUSINESSES MAKING MONEY RIGHT NOW
1. Home Bakery
The only thing better than the smell of grandma’s chocolate-chip cookie recipe baking in the oven is watching cash roll in as customers order those delectable treats. Home baking is an approachable business idea in that it involves doing what you’re probably doing a lot of, anyway, if you love to bake. You probably have all the equipment and expertise you need to get started.
But be wary. Food service—even a delivery service, which is the most likely scenario for home bakers, as opposed to setting up a storefront—comes with built-in risks. Prepare yourself, and read up on your local insurance requirements. And don’t be afraid to start out by making just one or two really great treats. Consistency is more important than variety in the baking business.
home bakery 2. Wedding Photographer
Soon-to-be-wed couples are always on the hunt for a talented photographer to snap unforgettable shots on their special day. The generally higher rates for wedding related products and services presents an excellent opportunity for wedding photographers to generate great income.
wedding photograph 3. Agribusiness
The growing world population is going to need to eat. Whether if it’s growing fruits and vegetables, raising livestock, or starting a fish farm, the agribusiness is primed to explode.
Agribusiness is always profitable as people and even industries need agricultural products to eat and manufacture certain goods in industries.
barley farm 4. Selling Ebooks
If you’re finding yourself with time on your hands, your mind racing, then writing can be a great outlet. You might just find that your words can be packaged into an ebook that’s worth buying.
This doesn’t have to be your life’s work. Mind you, it should be good. But you don’t have to make it perfect. There’s always version updates.
ebook 5. Website Testing
Did you know that brands with a digital footprint hire real people to give feedback on their websites? The opinions allow them to address issues that their developers may have failed to identify. You can hire a bunch of people on a freelance basis and create your own website testing company. During projects, your employees will receive a set of questions that they need to answer as they navigate a company’s website. Through video, they’ll community their initial thoughts on the current user experience and how the site could be improved.
website testing Frequently Asked Questions when about to start a business and making money.
What do I need to start a business?
The basic things you need to do are to conduct a market research, write a business plan, choose a business name, register your business, and fund it.
What businesses are high in demand?
Online businesses are currently high in demand, and this may not be changing anytime soon.
Five Reasons BBNaija Became a very Successful Reality TV Business in Africa.
BBNaija is popular for its heavy dose of escapism. Everyday, Nigerians are faced with multidimensional challenges, puts a strain on the mind. As society has long discovered, we humans tend to forget about our own problems by involving ourselves in other people’s problems. Reality TV shows like BBNaija offers this crucial escape by commodifying and unfolding the overdramatic lives of others. Watching these people’s struggles makes us believe that our own problems aren’t as severe, or we can connect with their challenges and vicariously live through them. BBNaija provides this escape for Nigerians to relax and engage with housemates.
The Big Brother Naija reality show has received wide condemnations and criticisms and many are even calling for its total scrap. Many parents have forbidden their children from watching the show ‘as long as you are in my house.’ And sexual immorality remains the major reason why people ask the federal government to remove the shock from television screens.
We take a look at the reasons BBNaija became very important and successful, apart from taking youths off the street.
FIVE REASONS BBNAIJA IS A SUCCESSFUL REALITY TV SHOW
1. MARKETING.
Marketing helps. Branding is everything. Propaganda is profitable. Packaging is nice. Big Brother Naija is nothing but marketing, branding, propaganda, and packaging. A reality show is supposed to be nothing but reality, virtual reality as it happens, but let no one deceive you, everything that happens during the days of BBNaija are packaged, marketed, carefully branded and manipulated.
2. ORIGINALITY
It remains the “realest” and richest reality show on television. Unlike other reality shows where contestants rehearse how to live their lives, the Big Brother Naija show is one where Housemates come as they are and live in the open. There are many cameras to capture every moment and every housemate, so there is no place to hide for anyone.
3. MEDIA VALUE
The media value of sponsoring BBNaija according to experts surveyed is in billions of Naira, somewhere around N10 billion. The eyeballs, conversations and general awareness generated by the show makes it a viable option for brands looking to get the word out about their business. This much is seen in the robust mentions enjoyed by previous sponsors of the show.
The top-of-mind-awareness, share of mind and share of voice BBNaija offers partners makes it a top choice for many smart brands. Little wonder, the show always never fails to attract top Nigerian brands as sponsors every season. Online retailer, Payporte was the headline sponsor in 2017 and 2018, while gambling giants, Bet9ja hijacked 2019. Other recurrent sponsors include Minnie mie Chin Chin, Nokia, Heritage Bank, Pepsi, Legend Extra Stout among others.
4. TEAM WORK
In the house, the housemates team up to form alliances which they hope will prolong their stay in the house. They form alliances to work together on a particular task and fight for their survival in the house irrespective of their age and status.
The show is meant to be an ensemble of bright Nigerian minds putting their skill sets to work in line with teamwork ethic, ability to work under pressure and the application of creativity in the actualization of assigned tasks.
5.YOUTH AUDIENCE
At the heart of BBNaija’s influence is a nucleus of a young demographic. Young people are valuable consumers because they influence the purchasing decisions of their friends and family. In addition to being consumers themselves, teens can affect where their family vacation destinations, choice of car, and the clothes that their friends wear. A brand or product automatically gains an image of “being cool,” if it is popular with young people.
For a reality TV show that’s not a regular talent hunt, it is easy to question the value BBNaija has for young people. For a majority of the viewers of the show, the value is obvious as 84% agree the show holds great benefits for the youth by providing opportunities for success. They believe the show provides young people with an opportunity to discover themselves, interact with others, and showcase their talent to the world. In addition, there seems to be a consensus among respondents that the show provides a great platform for contestants to succeed in their individual pursuits as evidenced by the great strides are making after they left the Big Brother house.
Young people are important to numerous markets, from fashion, mobile, and technology to alcohol, snack foods and entertainment. Without young people, a significant number of businesses won’t exist. This audience spends money, and they inspire others to do so. BBNaija offers brands a confirmed route to their hearts.
Five Habits of Billionaires you should Emulate right now.
Becoming a billionaire can be determined by the small actions you take each day. The habits of billionaires can help predict your chances and increase the possibility of becoming billionaire sooner rather than later. Because these habits can have such a profound effect on your future success. In this article, i will list the five most impoTErtant habits billionaires put up now and every time.
FIVE HABITS OF BILLIONAIRES YOU SHOULD EMULATE
1. They get up early
Waking up early might be seen in some quarters as stressful, but to become a billionaire, you have to start emulating waking up early.
Billionaires get up early for several reasons, some wake up to meditate, exercise, have some family time before starting the new day. Once you get out of bed early, it is easy to have your day planned out for the day’s activity.
2. They don’t lie on the couch in their free time.
While regular people are busy with their everyday tasks, like cooking and cleaning, rich people are free from these boring activities. But they don’t spend all their free time on fun, they spend it on self-development.
Learning never ends, the rich are always trying to equip themselves with new knowledge they can lay their hands on. If you want to become a billionaire, quit being a “couch potato”. Acquire more knowledge at every given opportunity.
3. They stick to routines
Becoming a very rich and successful business man, consistency is very important. Billionaires usually stick with their daily routines that have brought countless successes for them in the past.
This is a very easy habit to adopt from billionaires, since you make out routines to follow yourself. You don’t have to follow someone else’s routines.
4. They do things differently.
When standing in the crowd, you have to be outstanding even in the crowd. Doing things differently and your own way has a lot of benefits when you aim to become very successful. Many people spend most of their lives climbing the corporate ladder, trying to get ahead of the next person.
Most billionaires became what they are today by following their own desires and not taking every advice dished out to them by people, some of which have no knowledge of the advice they are giving.
5. They keep healthy
This is very important if you aim to become a billionaire as it is often said that “Your health is your wealth”. Without good health, life can be miserable let alone becoming a successful billionaire.
Most billionaires get out of bed early (see number 1 habit) to have the time to exercise and also have a very healthy breakfast before setting out for the day’s activity.
Exercising is not the only way to keep healthy, billionaires also have the habit of eating the right foods. Also they don’t hesitate to visit the hospital for check at every given opportunity they have.